Developing Together. Conference Results
On June 21-23, 2017 BIG Filter held a public conference, where Company aims till 2019 were presented and strategy of their achievement was described.
62 delegates took part in the conference, including owners and top managers of companies distributing BIG Filter in the aftermarket, as well as a few Russian and foreign partners of the Company. Also representatives of OES, profile mass media and other organizations had been invited to participate.
A 3-day programme, rich in events, was opened by BIG Filter production site visit, where guests could learn filter production process, see new manufacture lines and estimate the scale of reconstruction done to the production-warehouse complex in the years 2013-2015.
The main (plenary) part of the conference had been organized in a comfortable hotel in Zelenogorsk town – a picturesque suburb of Saint-Petersburg on the shore of the Gulf of Finland.
Guests were presented with several interrelated reports covering all the main aspects of BIG Filter position in the market, including strategy, positioning, sales and price policies, programme of range development, quality control ensuring, etc.
During counter speeches and animated discussions in 'round table' style all the participants got a chance to share practical experience of BIG Filter promotion in various regions, to discuss actual business problems and to develop ways of their solution together.
Apart from business activities the programme also included a tour by Neva area, as well as a gala-dinner in the atmosphere of good music and various surprises.
Summing up the fruitful and frank communication arranged under motto 'Developing Together' both guests and hosts have come to the unanimous opinion that meetings in such format should be organized more frequently in the future